https://www.loom.com/share/78d6dabbf37440e6a9916eb14e389743

Short-Form

Value

• FAQs
• Tips
• Advice
• Mistakes

Recent stories (look at calendar)

• Personal
• Team
• Case studies

Personality

• Memes
• Hot takes

Long-Form

Go deeper on the tweets that have worked best.

Use your YouTube headlines for hooks.

The viral-style tweets:

• Find vids on IG/TikTok
• Use ScreenStudio to capture video + sound